Digital Marketing Content
Overview
Our agents now use social media more than ever to market their business. Homesale Realty also utilizes social media and digital ad platforms to market to new recruits, potential buyers, and sellers who want to start their journey with a company they can depend on.
My role
Lead Designer
Year
2021- Ongoing
Brand Awareness
Our brand recognition within our Central Pennsylvania market has always been impactful for BHHS Homesale Realty. We have been in the business for over 25+ years. This opened up doors for our company to further expand our reach into the Maryland region.
The Brand Awareness digital creative focused on recruitment and bringing attention to the Homesale Realty name. These creatives brought the necessary attention we were looking for in our new region.
Consumer-Facing
Consumer-facing digital creatives have helped shine a light on Homesale Realty's biggest asset...Our Agents. Social media has been changing how the real estate market works today. With many different platforms, we want to reassure our agents that we are performing top content to reach their clients.
Recruiting
The 100% Recruiting digital campaign was one of our most impactful digital campaigns. We ran the ads for 1 month and were able to recruit 8 agents to Homesale Realty.